Styling as an essential framing device
While some may view styling as a minor detail in launching a new product, its importance is profound. Whether you have strong preferences regarding colors or designs, thoughtful styling can deeply influence perception and success. Understanding this can elevate your product to new heights!
Styling is a framing and branding device and a powerful tool for enhancing a product and drawing the eyes of your audience.
Why do you need styling?
Whatever you do, do not forget to ask the right people how to ‘dress’ your 3D images. You may not think that styling would have such a huge impact on your final image but styling and art direction are actually crucial elements to make your image stand out from competition and trigger the curiosity and interest of your potential customers. Whether you boldly go to the extravagant extreme in your styling approach, a cool, stylish and minimalistic mood or maybe you pursue a subtle romantic atmosphere – your success depends on the right stylistic inputs that fits the current trends and tendencies.
Our in-house expertise
We have our own in-house stylists. Every single interior, exterior, conceptual, or close-up image that we create has to be state-of-the-art and styled to perfection, because we know what will make your customer stop in wonder.
Our clients deserve materials of the best quality without having to take the long road to get them. And that is what we’re here for – the easiest way to do a photo shoot. And we are so flexible that we can do extra shots of the scene when we thought we were done.
What's in it for you?
If you manage to sell the dream – you will sell the product. To sell the dream, you have to stand out and look better than all of your competitors combined. To outmatch competitors, you make sure that your product is placed in a well thought-through environment. This entails that the styling of the room follows the current trends while not being dictated by it. Obviously, it should match the look of the advertised product and the taste of your target audience, but it also needs to show some courage so it stands out on your marketing platform… in other words it is not an easy task. The styling process is very extensive and our stylists approach it by looking at elements such as interior items, colors, textures etc. that, once combined, make up the final impression of the image.
The "aaw" in awesome
While our stylists always make sure that our image production is on trend and our library with styling elements updated, you can actually hire one of our stylists that is an expert on styling and 3D and knows how to combine them. Booking a stylist for your project also means that the stylist gets to know your brand and what you wish to communicate with your images to make sure each image does exactly that, securing the "aaw" in awesome.
Breathtakingly beautiful
Meet one of our stylists
Chase spends his time making sure that our clients are sending the right message through their images. Besides visiting design fairs and design studios all around Europe and looking through a weekly stack of both fashion and interior magazines, Chase also shares this knowledge with our 3D artists in order to guide them through the latest trends to make sure that Cadesign form is well equipped for future interior projects.
Additionally, some clients choose to work in close collaboration with Chase to find the creative and visual direction of their images. A collaboration like this ensures the images are in line with the client’s brand and that their brand is shown as contemporary and relevant through its styling.
"Create a statement about your brand"
The power of styling
Discover how a change in styling can completely transform an image.
Examples from your industry
Go to our industry-specific pages where we've collected all the best images, films, and product configuration examples from four different industries: Furniture, Kitchen & Bath, Home Improvement, and Industry & Manufacturing.