Creative services
The power of styling in CGI visuals
At Cadesign Form, we are fortunate to have a talented Creative Team of stylists, art directors, and visual storytellers who bring a wealth of experience from product and interior design, furniture design, and fashion photography to the table, ensuring innovative and inspiring results.
We dedicate ourselves to empowering national and international clients across all industries by crafting visually captivating digital masterpieces that resonate perfectly with their brands. As creative consultants and sparring partners with a well-equipped creative toolbox, we aim to understand your business and target audiences to enhance your visual identity and marketing assets.
Creative brief
The creative brief is a tool that allows us to help our clients define their creative strategy before a product launch, a new visual identity, entering a new market, etc.
The creative brief is meant to be long-term for internal and external use and sets the creative and visual direction for the following projects. Usually, we finish this document before we start working on specific projects because it allows us to identify the common thread that will connect all the visual campaigns the following season and help support brand recognition.
Moodboard
We use moodboards as an effective tool to set the visual direction for a specific project.
A new project always starts with a brief from the client, where we outline the goals, expectations, and any specific requirements for the project. During the brief, we also gain valuable insights about the particular product(s), the target group, the deadline, and the budget.
We combine all insights from the brief and sprinkle them with our creative expertise. The result is a moodboard presenting the creative direction, complete with props, light, architecture, colors, angles, and so on. Once we finish the moodboard, we start creating the actual 3D scene.
CGI makes it easy to get a multitude of marketing assets
Once we create lifestyle images featuring your products, reactivating the scene is easy, fast, and economical. It doesn't matter if the scene is brand new or something created years ago.
For example, you can reuse the same angle in the same scene, where we insert your product in different colors or materials and change the props. The result will be several unique but connected lifestyle images that don't require creating an entirely new setup each time.
Restyling is also a perfect (and price-friendly) solution for your seasonal marketing campaigns, where you can use existing scenes. We can, for example, take your existing lifestyle image and create the perfect Christmasy atmosphere with props, surroundings, and lighting that match your brand.
Location Library
Our Location Library is a collection of more than 30 ready-made locations created by our Creative team, building constructors, and architects.
Each digital location consists of several rooms in 360 degrees, just like an actual location. With already-made locations, you save time and money on your visuals because there's no need to wait (or pay) for us to create the locations in 3D from scratch. You can, of course, fully customize all locations based on your needs, vision, product, and our recommendations.